|
CLIENT
MEE Productions / BeyondZ
OBJECTIVE
Create an interactive website to serve as a marketing tool for the new movie “Up Against the 8 Ball”. The site had to be tied in with a sweepstakes promoting the film.
SOLUTION
A site was designed featuring the two female leads in the movie as they are the stars and main draw for the target audience. The site uses animations and audio to portray the comedic nature of the film, as well as pool and pool hall artwork as this is a key element of the film. The backend database programming was implemented to provide the sweepstakes support and a viral referral tool, as well as a tool to capture entries and select winners.
|