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CLIENT
98 Rock, Tampa
OBJECTIVE
For the 3rd year in a row, 98 Rock hired Core 12 to design an original logo
for their Livestock music festival. The logo needed to appeal to the hard
rocking target audience and mesh with the show theme "The Greatest Show on
Dirt"
SOLUTION
A logo was developed which plays on the carnival overtone of the marketing
campaign. The logo was designed to work especially well in their
merchandising efforts as a stand alone image.
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